Work Experience
Design and Governance Officer
Universal Robina Corporation
April 2024 - Present
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Developed and implemented a comprehensive design system for company dashboards.
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Created a design library to standardize visual elements and ensure brand consistency.
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Designed and redesigned dashboards for multiple departments (Sales, HR, Supply Chain, Marketing, Finance) to meet specific needs.
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Governed team design efforts, ensuring alignment with design standards and principles.
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Collaborated with cross-functional teams for design solutions and feedback integration.
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Researched and integrated industry trends, updating designs for continued relevance.
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Launched a unified design system that improved internal communication efficiency.
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Improved dashboard functionality, leading to better data interpretation and decision-making.
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Promoted a culture of design excellence and consistency across the organization.
Graphic Designer
FREELANCE
August 2018 - Present
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Specialized in Brand Identity & Visual Storytelling: Developed compelling brand identities, captivating layouts, and engaging social media content. Applied a deep understanding of branding principles to create cohesive, memorable visual elements for a range of clients.
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User Interface & Experience Design: Delivered intuitive desktop and mobile interfaces for diverse industries, focusing on user-centered designs that enhanced both aesthetics and functionality. Projects consistently aligned with business objectives and user needs.
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Cross-Industry Projects: Successfully collaborated with brands in Fashion, Beauty, Health, SaaS, Web Design Agencies, Food Manufacturing, and Advertising Agencies. Adapted designs to meet the unique demands of each industry.
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Versatile Design Portfolio: Executed a variety of design projects, including user interfaces for web and mobile, social media graphics, brand creation, and dashboard designs for internal and multi-departmental use.
Creative Designer
Max Travel
July 2023 - January 2024
I'm a creative designer at Max Travels, working closely with the CEO on various design projects. My role involves crafting eye-catching marketing materials, creating cool 3D illustrations using Spline, and improving the UI/UX design of the Max Travel app.
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Created the Max Travel Mobile App UIUX Design
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Created the Max Travel Website UIUX Design
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Work with the CEO and teams to design attractive marketing materials that tell our brand's story to customers.
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Create cool advertising designs that grab people's attention and help increase sales.
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Use Spline to make awesome 3D illustrations that bring our products and travel experiences to life.
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Listen to users' feedback and use it to make the app and designs even better.
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Stay updated on the latest design trends and technologies to keep our brand fresh and modern.
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Share ideas with the team and contribute to our design strategy.
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Manage multiple projects and deliver great designs on time.
Lead Designer
Web Powerhouse
July 2022 - March 2023
As Web Powerhouse's Lead Designer, I maintain and manage the design team of the company with the following specific tasks:
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Manages all branches of the design team from UI/UX, Marketing, and 3D team to further improve communication, system flows, and team relationship.
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Created a full UI/UX projects for over 20+ clients including the company's passion projects.
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Received an average score of 5.9 out of 6 on the 3rd Quarter 2022 of the company's Management Feedback System.
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Collaborates with the core management in conceptualizing and implementing innovative design solutions inside the company.
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Executes all internal visual designs and client-based UI/UX designs from concept to final hand-off.
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Connects with the clients and guide them and handle the project from the start until the hand-off.
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Ensures action are done to all client concerns under designing phase.
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Improving and strengthening of the brand's personality and identity through the use of design.
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Empower and mentor all the members of the design team ensuring growth and safe space within.
Junior Designer
Web Powerhouse
November 2021 - July 2022
As Web Powerhouse's Junior Designer, I maintained and managed the design facets of the company with the following specific tasks:
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Gathered data and evaluate information best suited for the client in regards to the creation of their UI/UX needs.
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Collaborated with the team in creating UI/UX needs for a client.
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eported and communicated with the head of the company to further improve and maximize the design requirement for projects.
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Created a full UI/UX projects for over 10+ clients.
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Assisted in the conceptualization and creation of the company website.
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Planed and created marketing collaterals for the company's Social Media Accounts.
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Created the base foundation of Marketing Collaterals for the company's Social Media Accounts.
Graphic Designer (Freelance)
SHER Agency
November 2021 - October 2022
As Sher Agency's freelance designer, I have done the following specific tasks:
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Created brand identity and logo of clients.
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Created internal design collaterals for the company.
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Created user interface concepts for client use.
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Created marketing collateral designs for clients.
Brand and Graphic Designer (Freelance)
Ombre Digital
July 2021 - August 2022
As Ombre Digital's freelance designer, I have done the following specific tasks:
Created brand identity and logo of clients.
Created internal design collaterals for the company.
Created internal branding materials for the company.
Created user email designs for clients.
Created marketing and social media collateral designs for clients.
Brand Designer
Fleur Cosmetiques
March 2021 - July 2021
As Fleur Cosmetiques' brand designer, I have done the following specific tasks:
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Lead the whole design team of the brand.
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Conceptualized ideas and marketing ideas for the brand.
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Created the overall brand identity and collaterals.
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Created social media marketing collaterals for the brand.
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Created box packaging design of the brand products.
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Created labels and product design of the brand products.
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Created advertising collaterals for the brand.
Education
Bachelor of Arts in Multimedia Arts and Design
iACADEMY
2019 - 2023
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Magna Cum Laude Graduate:
Graduated with high honors, earning the Magna Cum Laude distinction for outstanding academic performance and excellence in both theoretical and practical aspects of graphic design. -
Full Academic Scholar:
Awarded a full academic scholarship for exceptional academic achievements, demonstrating dedication, discipline, and a strong commitment to academic excellence. -
Consistent Dean’s List:
Achieved consistent academic excellence, maintaining a place on the Dean’s List every semester throughout the entirety of undergraduate studies. -
Project Manager of Graphic Design Organization:
Led and managed design projects within a student-run graphic design organization, overseeing teams, project timelines, and creative output. Developed leadership skills through collaboration and guidance of creative processes.
Multimedia Arts and Design
iACADEMY
2017 - 2019
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Vice President of Internal Affairs (Senior High School, A.Y. 2018-2019):
Served as Vice President of Internal Affairs, managing internal communications and overseeing student activities. Played a key role in organizing events, fostering student engagement, and ensuring smooth operations within the student body. -
Founder of Vektor (Graphic Design Organization):
Established Vektor, a student-led graphic design organization, providing a platform for aspiring designers to hone their skills and collaborate on creative projects. Led the organization’s growth, recruited members, and organized workshops and design competitions. -
Leadership Award:
Recognized for exemplary leadership, receiving the Leadership Award for contributions to the school community and effective management of both academic and extracurricular responsibilities.
Skills
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UI/UX Design (Figma):
Expertise in designing intuitive and engaging user interfaces and experiences for both desktop and mobile platforms, with a focus on user-centric design. -
Branding:
Skilled in developing cohesive and impactful brand identities, including logo creation, visual language, and brand guidelines. -
Graphic Design (Illustrator/Photoshop):
Proficient in Adobe Illustrator and Photoshop for creating high-quality graphic design assets, including marketing materials, digital content, and visual compositions. -
Illustration (Illustrator):
Experienced in producing detailed and creative illustrations, applying technical skills and artistic creativity using Adobe Illustrator. -
Layout Design (InDesign):
Expertise in page layout and typography, delivering well-structured and visually appealing designs for print and digital media using Adobe InDesign. -
3D Design (Blendr/Spline):
Skilled in 3D modeling and design, incorporating 3D elements into graphic projects to add depth and dynamic visuals using Autodesk Maya. -
Visual Arts (Photoshop):
Proficient in creating visually compelling artwork through advanced photo editing, manipulation, and compositing techniques in Adobe Photoshop. -
Video Post-Processing (Premiere Pro):
Capable of video post-production, including editing, color grading, and adding effects, using Adobe Premiere Pro for professional-quality video content.
Hard Skills
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Creative and Art Direction:
Adept at leading creative teams and projects, providing direction and vision to ensure cohesive, high-quality design output that aligns with brand goals. -
Leadership:
Strong leadership skills developed through project management roles, effectively guiding teams and fostering collaboration among designers. -
Communication:
Excellent communication skills, both verbal and written, allowing for clear articulation of ideas, feedback, and project expectations with clients and team members. -
Project Management:
Proficient in overseeing multiple design projects from conception to completion, managing timelines, resources, and team collaboration to meet deadlines and objectives. -
Conceptualization:
Talented in generating creative concepts and innovative solutions, turning ideas into well-executed and practical designs.
Soft Skills
Awards
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5.9/6 on Web Powerhouse's Management Feedback System (2022):
Received an exceptional rating of 5.9 out of 6 from Web Powerhouse's management, reflecting outstanding performance and contributions throughout the year. -
Core Award (Web Powerhouse Year-End Celebration):
Honored with the prestigious Core Award at Web Powerhouse's Year-End Celebration for exemplary leadership, commitment, and dedication to the organization’s success. -
Consistent 9.5/10 Employee Rating (Max Travel):
Maintained an impressive monthly employee rating of 9.5/10, demonstrating consistent high-quality performance, dedication, and professionalism in all design projects. -
9/10 CSAT Rating (Universal Robina Corporation):
Achieved a high Customer Satisfaction (CSAT) rating of 9 out of 10 from Universal Robina Corporation, showcasing client satisfaction and excellence in design delivery.
Achievements
DUANE CAÑEGA
A User Interface Designer based in the Philippines with 6 years of graphic design and 3 years of UI Design experience working with established brands across various industries. Specializes in crafting user-friendly and visually appealing interfaces for both desktop and mobile platforms, ensuring seamless functionality and adaptability to diverse sectors and user needs.